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Mediastudio at the Salone del Mobile.Milano 2018
Also this year, the Salone del Mobile has been confirmed as an unmissable event. A reference point for enthusiasts and non-members of the world of design and furnishing all over the world. The attendance capacity and attractiveness of the show recorded the attendance record: 434509 in just 6 days. Visitors from 188 different countries contributed an increase of 17% compared to the 2016 edition and a 26% increase compared to that of 2017. "We are very proud about the success of the event and the quality of the operators who came to this edition who have confirmed to us that the Salone del Mobile is the reference point of the whole world. A unique moment in which business and culture become a virtuous model of an Italy that works, where the industrial system and institutions proceed at a synchronous pace in the name of a common end ", comments the president of the Salone del Mobile Claudio Luti.
An event that represents one of the engines of the Italian economy, thanks to the relationship between business, city and territory that manages to create each edition. 1841 exhibitors, of which 27% from 33 countries, to which are added the 650 designers under 350 of SaloneSatellite. Many news, events and presentations for the biennial Eurocucina 2018 wait, where the convivial kitchen lived in continuity with the living, confirms one of the most requested trends. Great attention to aesthetics but above all to clean lines and design, designed to make life in the kitchen easier and more practical.
Even the Fuorisalone is confirmed as one of the most important events in the world among those dedicated to design, architecture and furniture. During the Milan Design Week, over 1000 events took place including parties, exhibitions, concerts and artistic performances. The areas that have always aroused greater interest and affluence are Via Tortona, the area of Brera and Ventura.
The hope of Manuele Orsini, President of Federlegno Arredo, is that the success of the Salone del Mobile gives further impetus to the growth of Italian companies, which are ready to face the challenges of the markets with great vigor.